Artificial Intelligence (AI) is completely transforming how we look at UX design and development and it is completely changing the design industry.
If you are someone who is interested in design and you are also interested in Artificial Intelligence (AI) then this is going to be the perfect blog for you.
This is because we are going to help you understand how AI has the potential to completely revolutionise this industry by personalizing design and making more designs possible and also paving the way for more accessibility into this industry.
User Experience (UX) is one such area where you need personalization and you need design elements that will be able to convey the brand message more effectively to the consumer.
The reason why this is so significant is because the global web development market is estimated to reach nearly $ 130971.3 million by 2032.
If we compare that to the global market size of the Artificial Intelligence (AI)industry then it is expected to reach $2575.16 billion by 2032.
So, we have two of the biggest industries in the world and also two of the fastest growing industries in the world and both of them are well within the category of technology. It is a very safe prediction to bet that they are going to converge.
This is actually happening because almost 60% of web designers utilise artificial intelligence in some form or another for image generation and media asset generation.
So, let us dive into this fascinating world of Artificial Intelligence (AI) and UX design and find out how AI is being used in UX.
This Is How AI Is Being Used in UX Design
Data Research
UX design takes a lot of research in the form of computer analysis as well as market analysis and it is also about analysing multiple sources of information.
If you want to have a successful design campaign then you need to study everything about the market from social media to user feedback and website analytics and analyse them precisely.
That is possible with the help of AI as Artificial Intelligence (AI) and Machine Learning (ML) along with pattern recognition are able to do the best kind of data research for any kind of design purposes.
It does this quite easily and can help you with UX design in the preparation aspect of it.
The key to success in User Experience (UX) is to understand and identify user behaviour patterns as well as everything they do on websites or apps similar to the one you are developing.
It is about understanding trends and processing millions of important data points and that can only be possible with the help of a system that is able to understand what it is seeing.
Google Analytics is already utilising AI to provide custom insights and recommendations that can be very beneficial for design research.
If you are able to utilise a system that can actually understand Google Analytics reports and provide you with custom solutions for you to implement to improve those reports then that is what Artificial Intelligence (AI) is to UX.
Personalization
If you want to create a design that is going to be different from the rest of the competition then you need personalization and that is exactly what AI brings to the table when it comes to UX design
You can expect the best kind of personalization and customization with AI because Artificial Intelligence (AI) will be able to directly analyse each and every data point your client provides.
It will then be able to analyse that data and create solutions for you that the client will be automatically satisfied with and this is not even very difficult to do because all it needs is some tweaking in Machine Learning (ML).
You can add this level of personalization to the product you are designing so that you can create custom-tailored products all the time.
This is important not just for you and your client but for your client and the B2C clients as well because you can add this level of customizability in the UX itself.
This means that every final customer can hope to get a user experience that is exactly how they like it.
Yes, we now have limited versions of this solution but we can expect this kind of a solution to be much more in the mainstream and with the environment of AI every final user can expect a website or an app of their own.
Design Automation
There are a lot of redundant steps when it comes to designing and this takes up a lot of time for the designers and can be a significant reason why design projects take so much time.
If you want to improve the UX design timeline of your project and significantly save resources and costs then AI can be the answer for this.
Artificial Intelligence (AI) can completely revolutionise the automation of mundane tasks and the training of these AI models can be quite simple because you simply have to show the AI model how you do it for a few projects and that is it.
We would love to create custom solutions like this for you as we have done numerous times.
It is important to understand how design automation can be revolutionary simply because one of the problems with designing is that designers always have to keep technical limitations in mind.
They have to continuously sacrifice their vision of any kind of design and compromise for something that they can actually create within the budget and within the timeline specified by the client.
This is a big problem in the world of UX and UI design but design process pipeline automation can change how we do this.
Graphic Automation
Every design is about multiple tasks that are not really complicated but that have to be done multiple times and we are talking about things like colour correction and size correction and much more.
The thing with the design is that you simply cannot ignore these tasks and it simply takes a lot of time to do these tasks.
The only solution that is able to understand the exact design needs and make changes automatically to it with the smartness of a human designer is AI.
Artificial Intelligence (AI) is able to look at projects and process the different changes you have made during the projects so that it can create custom templates for you to utilise thereby saving a lot of time.
Time is money in any industry and if you are able to save nearly half the time on these graphical tasks through AI automation then it is definitely revolutionary and can completely change how you look at designing.
These Are the Benefits of AI In UX Design
Improved Creativity
One of the most important benefits and advantages of utilising Artificial Intelligence (AI) in UX design is simply that you can get more creative.
We must admit the fact that we are not all experts at everything which means everybody has something in mind that they are probably not skilled enough to do.
Traditionally designers would try and learn that skill or simply compromise on that design choice because it is going to take too much time to learn how to do it.
Not anymore because Artificial Intelligence (AI) makes it possible for everyone to simply have a vision and just go through with it and only be an expert at prompts.
If you are able to engineer your prompt in such a way that expresses your vision to the AI model then you are going to be a winner at UX design.
This is because a lot of people can have amazing ideas and can visualise them properly but they might not be able to create interfaces from those ideas.
That is a barrier to entry for this industry and the only way to solve this is to actually get a system smart enough to understand your vision and create working ideas out of it.
Data-driven Designs
If you just start designing something for a client out of the blue without doing any kind of market research or research on trends then your design is not going to be successful.
You need to always have a data-based approach towards design because a data-based approach will ensure that you create something not out of opinions but out of data.
While it is good to be experimental from time to time, if you are working professionally for a client then it makes much more sense to study user behaviour patterns and create an experience that is user-centric and has a higher probability of being successful.
Talking about this is one thing and doing it is another because if you want to take data into consideration then there are thousands and thousands of data points that you have to take into consideration.
That is where Artificial Intelligence (AI) can help you because AI can take into consideration multiple data points and provide data-based suggestions regarding UX design.
You can then choose to implement these recommendations that are based on concrete data or make changes to these recommendations after implementing them.
Productivity
If you are planning on being productive then nothing can come closer than Artificial Intelligence (AI) because AI will enable you to have a more productive experience.
This means AI can reduce the development timeline of any project by automating repetitive tasks that are simple enough but that require a smart system to understand rather than repeat.
Artificial Intelligence (AI) can be utilised in any way possible whether it is for tasks that take up a lot of time for the designer in the form of alignment or colour grading to even anything more complex.
AI can improve the product development timeline by a lot and if you do it correctly then it can even reduce the time it takes to complete a project by half.
This means you are not only going to do it quickly but you are also going to have the time to take in new projects and nearly double your efficiency.
Cost-Saving
Artificial Intelligence (AI) can save money for you in multiple ways when it comes to UX design because firstly AI will help you get projects done in half the time.
Artificial Intelligence (AI)will also let you take in new projects because older projects and now complete and this will also help you earn more.
However, the most important aspect of cost savings in UX design is that you can have versatile designers on projects who are good at everything but not experts at specific design elements and you can teach them how to utilise AI.
This will help you hire employees who can basically get any project down and do it successfully instead of hiring specialists who can only do certain kinds of jobs and are not meant for every kind of project.
This might not sound like a lot of savings but this is huge money if you consider having a constant capable team with excellent synergy and a zeal to get things done with AI.
The best thing about Artificial Intelligence (AI) is that you do not even need to spend a lot of time teaching them how to utilise AI in design. They can simply take up courses and become AI design experts.
Design Assistance
And finally, we come to the aspect of design assistance because the biggest revolutionary change AI is going to bring to UX design is design suggestions.
Artificial Intelligence (AI) can provide very accurate design recommendations based on user data and preferences.
This will provide objectives and milestones for the designers to work towards instead of just shooting in the dark.
Design assistance can also come in the form of helping designers with entire design templates which they can then edit and make it their own.
Artificial Intelligence (AI) is ultimately a tool for assistance and it is never going to take the job of a designer but the designers will just find a very helpful subordinate to guide them from time to time.
We hope this blog as help you understand how AI has the power to revolutionise UI and UX design and how it can help regular people become expert designers without design experience.
If you do want to integrate custom design solutions into your website or applications and you want that design solution to be AI-powered then we are here for you.
We will not only create UX designs based on custom AI recommendations but we can also help create tools for you so that you can manage your website and your applications and customise them yourself.
We are one of the pioneers of AI integration and implementation in custom solutions and we would love to help you with that and much more because we are Think To Share IT solutions.
We welcome you to visit our website and check out everything we do.