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                   9 Types of Social Media Content to Get You Inspired

9 Types of Social Media Content to Get You Inspired

  Is your business making full use of the social media marketing?   Well, it is high time that you should. After all, it is estimated that there will be about 258.27 million social media users in India by 2019 and 2.77 billion social media users across the globe.   It will be unwise to […]


                   Are you investing in social media ads? Here’s why you should!

Are you investing in social media ads? Here’s why you should!

You are probably already marketing your brand across various social media channels, but are you investing in social media ads? If you are not, the following statistics are bound to make you think otherwise. 1.  250 million active social media users in India in 2018 and the number is expected to go up to 27 […]


                   4 Social Media Marketing Tactics App Developers Should Consider

4 Social Media Marketing Tactics App Developers Should Consider

Thinking what will be the most effective way to promote your app? Social media, of course! It is estimated that in 2019, the number of social media users will be over 2.77 billion across the globe. Do you really want to miss the opportunity of connecting with a BILLION people? Assuming that you don’t have […]


                   Epic social media fails by ‘big’ brands – and lessons they left behind!

Epic Social Media Fails by ‘Big’ Brands – and Lessons They Left behind!

Social media marketing has been around for more than a decade and yet, brands are still trying to wrap their heads. They’re still getting it wrong. Before you come to the conclusion that all brands are getting it wrong, be assured that there are some epic social media successes like, Mahindra Gusto #GoGustoRides, Amazon India […]


                   Top 10 Influencers on Facebook Marketing Trends 2018

Top 10 Influencers on Facebook Marketing Trends 2018

When it comes to brands, peer recommendations and word-of-mouth are considered much more reliable to customers than anything else. Simply put, if your friends like a brand, you will too. However, it is not yet time to forget about mass advertisements as they do have massive reach. But, mostly use them for brand awareness because […]


                   facebook marketing 2018

How to Use Facebook for Promoting Your Online Business in 2018?

Facebook is the largest social network in the world with more than 2.20 billion active users. On an average, it is reported that 1.45 billion people log onto Facebook daily. Facebook’s large database of users makes it the number one choice for marketers seeking to promote goods or services over the Internet. You can almost […]


                   6 social media marketing lessons from zomato

Zomato Shows the Way to Social Media Marketing. Take Note!

Launched in 2008 as a food discovery app, Zomato went on to revolutionize the way Indians eat. From helping foodies find new food joints to enabling online ordering (since 2015), the brand has some guts to defy all odds and rise up. Zomato’s presence through digital marketing continues to attract more and more people. Maybe […]


                   digital marketing trends 2018

5 Top Digital Marketing Trends in 2018 that You Must Know to Stay Relevant

Moving into 2018, there has been a shift in digital marketing. Brand new trends have entered the marketplace and to stay relevant, your business has to pay attention. The world of digital marketing offers fabulous opportunities in the form of advanced technologies to businesses looking to gain more visibility and user engagement. Do you want […]


                   digital marketing for travel agency

Why Travel Agencies Must Consider Digital Marketing?

In 2015, Reem Nasr has released a report on CNBC stating that the online travel industry is flourishing. His survey and studies further revealed that approximately 180 million people visited e-travel sites in a single month. You can read the full report here. Zoom to 2018, and who has the time to visit a brick-and-mortar […]


                   5 Ways to Lead Your Business to a Digital Age

5 Ways to Lead Your Business to a Digital Age

Over the past decades the advancement in the tech industry brought about major changes in many fields and digital marketing is one of them. Digital marketing is said to be a new approach to marketing. The key to good marketing has always been to reach the right people at the right place and in today’s […]