Why has India emerged as a hotspot for businesses in need of SEO services?

Why Has India Emerged As a Hotspot for Businesses in Need of SEO Services?

The world has over 4 billion Internet users. Needless to say, businesses today cannot even hope to survive without a powerful digital marketing strategy. And among all the other digital channels, search engines are considered the most essential, thus, search engine optimization holds such a prominent position in any digital marketing strategy. What is SEO? […]


                   travel content writing

4 Do’s and Don’ts of Travel Writing to Keep Readers Hooked

Who doesn’t like traveling? Everybody does! But, in the daily grind of life, they forget to take a break. They need a little inspiration to hit pause, pack their bags and head out. And that inspiration can come from your writing! Travel writing is probably one of the toughest subjects to deal with. No, not […]


                   technology

5 Technology Trends Taking 2018 by Storm

Cars that need no help from humans and can drive themselves! Robots that take care of boring manual tasks! Yes, the high-tech lifestyle is here. Ready? Life, as you always knew it, is changing. Technological advancements have not only changed the way people interact with each other, but it has changed lives. So, without further […]


                   facebook marketing 2018

How to Use Facebook for Promoting Your Online Business in 2018?

Facebook is the largest social network in the world with more than 2.20 billion active users. On an average, it is reported that 1.45 billion people log onto Facebook daily. Facebook’s large database of users makes it the number one choice for marketers seeking to promote goods or services over the Internet. You can almost […]


                   6 social media marketing lessons from zomato

Zomato Shows the Way to Social Media Marketing. Take Note!

Launched in 2008 as a food discovery app, Zomato went on to revolutionize the way Indians eat. From helping foodies find new food joints to enabling online ordering (since 2015), the brand has some guts to defy all odds and rise up. Zomato’s presence through digital marketing continues to attract more and more people. Maybe […]


                   6 Reasons Why it is a Horrible Idea!

6 Reasons Why You Should Not Go for a Free Website

Do a quick Google search for “how to create a website free of cost”. You will surely get pages of results offering you easy and quick information about best free website builders for small businesses. The thought of getting a website for free is definitely tempting. However, think about it – what are they gaining […]


                   .com vs .net

.com VS .net – Which Domain Extension is Best for You?

A business –specific domain is treated as prime real estate in the online world. When you are building a website (unless you are a non-profit organization), you will be faced with the dilemma of whether to choose .com or .net domain extension. Before you make any decision, it is important that you know what each […]


                   seo audit 2018

When did you last audit your website? Here’s why you need to carry out thorough SEO audit

  So, you want to develop an SEO strategy for your website that actually works? Not just you, everybody running an online business wants to have an effective SEO strategy in place capable of bringing in a lot of revenue. But, have you audited your website? Most people ignore this first step to crafting a […]


                   digital marketing for travel agency

Why Travel Agencies Must Consider Digital Marketing?

In 2015, Reem Nasr has released a report on CNBC stating that the online travel industry is flourishing. His survey and studies further revealed that approximately 180 million people visited e-travel sites in a single month. You can read the full report here. Zoom to 2018, and who has the time to visit a brick-and-mortar […]


                   mobile first index

Google is All Set to Move More and More Websites to Mobile-first Index. Are You Ready?

So, it’s confirmed. Google is going ahead with its plan of moving more and more sites to mobile-first index. You’ve been hearing about Google’s plans for a very long time (precisely, since 2015 when mobile searches surpassed desktop searches for the very 1st time ), but it was only recently confirmed when Gary Illyes, who likes […]